Our Approach

A collaborative process from start to finish

We assess your biggest pain points, where the business stands now, and create a roadmap to your goals.

Discover your unique objectives

Understand your business strategy and goals and find out how data and analytics fits into your approach

Identify sources of new value

Pinpoint specific opportunities for analytics-driven revenue growth and performance improvements.  We show a broad range of potential solutions for both structured and unstructured data

Develop solutions

Apply our deep industry knowledge and experience to tailor optimal models and approaches for your specific needs

Deliver results

Monetize your valuable troves of data to increase enterprise value and financial results

Why Choose The Bright Arc?

Trusted advisors with deep industry expertise  

We can solve your most challenging data and analytics problems by leveraging the latest technologies and proven methodologies.

Deep understanding of our customers

The Bright Arc delivers custom solutions that are tailored to your needs and lead to actionable results in as little time as possible.

Tactical solutions that deliver results

Rather than opaque theoretical suggestions, our practical solutions can be implemented immediately and will yield results.

Agile Workforce

Access the best advisors without unnecessary overhead. The benefits include reduced time-to-market, increased efficiency, and enhanced flexibility.

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About Our Founder

Jacqui Barrett is an economist, data scientist and growth strategist focused on turning data into revenue generating assets and data products for B2B SaaS firms. As the Founder of The Bright Arc, a data strategy agency, she leverages over 15 years of experience across notable companies such as LinkedIn, Compass Lexecon and the Federal Reserve Bank of Chicago to generate insights that close sales deals, fuel marketing and communications campaigns, develop products and inform public policy discussions. She graduated with her MBA from The University of Chicago Booth School of Business and her B.A. in Economics from Northwestern University. Her work has been featured in the Wall Street Journal, Washington Post and CNBC and she has presented at leading companies, organizations and bodies of government including the International Labor Organization, Microsoft and the German Ministry of Labor. She loves partnering with mission-driven companies to address issues related to education, economic development, workforce development, housing and climate.

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